- Final Illustration on appropriate paper/screen/file
- Student self-grading sheet: il_grading_sheets.pdf (58K)
- Choose a commercial subject matter of your choice (think about your portfolio)
- Must show me 3 examples of your choice currently in use in marketing material
- Find reference and draw light pencil/digital lines on final drawing paper/screen
- Medium: Prismacolor colored pencils, pen & ink, digital drawing or painting
- Surface: White illustration paper 8.5” x 11”. (Instructor will provide), or screen
- Size: 8" x 10", 10" x 8"
- Color: Full color or B/W (depending on the needs of your brand identity project)
- Hours to complete: 8–14 (you have approx. 12 hrs in class over 3 weeks)
Find Good Reference
Make sure you find real-life, or photography reference for every element you are going to draw/paint in your final illustration. Be sure to review the guidelines for good reference on the Syllabus web page.
When I drew the strawberries for Jane's Jelly I simply conducted an advanced Google image search for strawberries.
Here are my search results
Next I began sketching what I wanted my strawberry to look like. I used the many images for reference only. I did not trace, copy, or use the images as they were.
I created my own image in my own style to use in my project.
Next I created a pen & ink drawing
Then I watercolored it
I needed five more fruits so I repeated the process. First I searched for a bunch of pictures of each fruit. Then I sketched them with a pencil, inked them, and fianlly watercolored them.
Here's how the final jelly jar label looked
When Drawing and Painting
Remember… take one shape at a time, slowly. Don't allow yourself to feel overwhelmed. I usually draw a little light until I get about one-quarter done. Just to see how things go. If it looks right, I go back and darken the first one-quarter and move on from there.
Examples (Idea starters)
Jane's Jelly example (here)