New Packaging Designs - Horizontal and Vertical
The challenge for every packaging designer is to create a compelling layout that works well vertically and horizontally.
This simple design alteration offers many stock clerks the option to shelve the product to fit the space they have available.
Here are several samples of product packaging that shows how each designer has solved this problem. I especially appreciate the very long/tall packaging shapes—they are quite a challenge.
Pillsbury Pie Crusts
Orville Redenbacher's Popcorn